by Chris Bryant | Aug 5, 2015 | Industry News, Uncategorized
Women have this reputation for doing more shopping. But according to the 2015 Sensis e-Business Report, it’s the men who do more of the spending online. It’s because men spend primarily on electronics and video games, which are more expensive than the items women...
by Chris Bryant | Aug 4, 2015 | Industry News, Uncategorized
Collecting customer data takes time and effort. All the work you put into it is wasted, though, if your business isn’t able to make the most out of the data you’ve gathered. This may be a simple case of not knowing how. Fortunately, the good guys over at CMO created a...
by Chris Bryant | Aug 3, 2015 | Industry News, Uncategorized
If you don’t know by now, Pinterest is one of the best when it comes to social media commerce. Your online store probably has its own Pinterest account. But the question is: are you maximizing your presence on this social media platform? The immense potential of...
by Chris Bryant | Jul 31, 2015 | Industry News, Uncategorized
Instagram is one of the best channels you could use to market your online shop. According to a recent study, it’s a strong visual platform that could provide you with 25% higher engagement than other social media sites. With that said, there’s no reason why your brand...
by Chris Bryant | Jul 30, 2015 | Industry News, Uncategorized
So what’s the reason why shoppers decide to go online? Unsurprisingly, it’s value for money, which refers to both cost and convenience. That is what the Australia Post found out after holding a survey with 10,000 Australians partaking in it. It was the largest online...
by Chris Bryant | Jul 29, 2015 | Industry News, Uncategorized
For years, Amazon has gone far beyond than just being a bookseller. It’s now an e-commerce titan worth more than US $250 billion, as it sells practically anything and everything at surprisingly low prices. An efficient distribution system is its secret in maintaining...