The inability of a shopper to reach you may cost you a profit; or worse, a potential loyal customer. You see, your accessibility to the customer is oftentimes the make-or-break for a purchase or a long-term relationship. For that reason, it’s vital that you’re able to provide several options on how he/she can reach you. This can come in the form of e-mail, a hotline, a contact form, or through social media. Remember, it’s important that your customer can send you queries. But it’s even more imperative that you’re able to respond to their inquiries in a timely manner.
On top of that, it’s also highly recommended that your e-commerce site has a FAQs page or suggested links page so that your customers can look up the answers to their questions themselves. Beef up your store’s customer care capabilities and you can expect to attract and keep more of them.
To read more on this subject, click here.